Average Salary and Job Outcomes With a Tourism Promotion Operations Degree
What Do You Learn With This Degree?
What Do You Learn With This Degree?
A program that prepares individuals to perform marketing and sales operations connected with the promotion of tourism in public and private sector settings. Includes instruction in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.
What Can You Do With This Degree?
What Can You Do With This Degree?
Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets. Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content.
U.S. Summary
Job & Salary Averages
- Salary Value (U.S.): $54,088
"Salary Value" is a salary score which represents the average of salary medians for all jobs attainable with this degree, per metro area and/or per state.
- Average of Job Growth Averages (U.S.): 8%
The "average of job growth averages" is an average of national job growth rates for all jobs attainable with this degree.
- Avg. Years of Work Experience Needed: 1-2 years
Education Costs
- Avg. Undergrad. Out-of-State Cost (U.S.): $11,000/yr
- Avg. Undergrad. In-State Cost (U.S.): $6,398/yr
- Avg. Graduate Out-of-State Cost (U.S.): $15,823/yr
- Avg. Graduate In-State Cost (U.S.): $9,831/yr
- Avg. Combined Out-of-State Cost (U.S.): $11,804/yr
- Avg. Combined In-State Cost (U.S.): $6,970/yr
All information is based on data collected by the U.S. Bureau of Labor Statistics and National Center for Education Statistics.
This chart visualizes the percentage of jobs requiring a particular degree level (including if a degree isn't required by most employers).
Average Salary Medians
What Are Salary Medians?
Salary median is the average salary amount earned by workers, calculated per industry or per metro area. Average salary median is an average of median salaries for jobs that are attainable with this degree. Metro area average salary median is the average of salary medians for jobs within a metro area. State average salary median is the average of all metro area average salary medians within that state.
For more information about salary medians and average salary medians, please read this blog post, "Average Salary Median" vs. "Salary Median".
Click on any state in the table below to see which metro areas earn the highest median salaries. If you see "N/A" next to a state, it means that no data is available about that state for this degree.
Overall Salary Value: $54,088
The state with the highest salary value for this degree is Maine ($64,570) in the Portland-South Portland, ME metro area.
Alaska
Metro Area Salary Values for AlaskaAlaska nonmetropolitan area metro area has the highest salary value in Alaska ($60,410).
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$60,410 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Alabama
Metro Area Salary Values for AlabamaBirmingham-Hoover, AL metro area has the highest salary value in Alabama ($59,470).
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$52,427 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Arkansas
Metro Area Salary Values for ArkansasJonesboro, AR metro area has the highest salary value in Arkansas ($89,340).
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$52,993 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Arizona
Metro Area Salary Values for ArizonaPhoenix-Mesa-Scottsdale, AZ metro area has the highest salary value in Arizona ($58,740).
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$49,465 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
California
Metro Area Salary Values for CaliforniaSan Jose-Sunnyvale-Santa Clara, CA metro area has the highest salary value in California ($113,020).
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$62,911 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Colorado
Metro Area Salary Values for ColoradoDenver-Aurora-Lakewood, CO metro area has the highest salary value in Colorado ($73,880).
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$55,803 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Connecticut
Metro Area Salary Values for ConnecticutHartford-West Hartford-East Hartford, CT metro area has the highest salary value in Connecticut ($70,180).
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$58,425 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Washington, D.C. | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Delaware | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Florida
Metro Area Salary Values for FloridaMiami-Fort Lauderdale-West Palm Beach, FL metro area has the highest salary value in Florida ($59,310).
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$50,438 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Georgia
Metro Area Salary Values for GeorgiaAtlanta-Sandy Springs-Roswell, GA metro area has the highest salary value in Georgia ($64,610).
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$52,072 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Hawaii
Metro Area Salary Values for HawaiiUrban Honolulu, HI metro area has the highest salary value in Hawaii ($55,740).
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$51,485 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Iowa
Metro Area Salary Values for IowaDes Moines-West Des Moines, IA metro area has the highest salary value in Iowa ($68,470).
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$54,315 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Idaho
Metro Area Salary Values for IdahoSoutheast-Central Idaho nonmetropolitan area metro area has the highest salary value in Idaho ($60,740).
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$52,287 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Illinois
Metro Area Salary Values for IllinoisPeoria, IL metro area has the highest salary value in Illinois ($83,090).
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$54,995 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Indiana
Metro Area Salary Values for IndianaColumbus, IN metro area has the highest salary value in Indiana ($72,830).
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$53,829 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Kansas
Metro Area Salary Values for KansasWichita, KS metro area has the highest salary value in Kansas ($55,300).
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$50,078 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Kentucky
Metro Area Salary Values for KentuckyLouisville/Jefferson County, KY-IN metro area has the highest salary value in Kentucky ($58,070).
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$48,401 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Louisiana
Metro Area Salary Values for LouisianaMonroe, LA metro area has the highest salary value in Louisiana ($61,470).
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$49,688 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Massachusetts
Metro Area Salary Values for MassachusettsBoston-Cambridge-Nashua, MA-NH metro area has the highest salary value in Massachusetts ($68,750).
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$60,663 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Maryland
Metro Area Salary Values for MarylandMaryland nonmetropolitan area metro area has the highest salary value in Maryland ($67,260).
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$50,428 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Maine
Metro Area Salary Values for MainePortland-South Portland, ME metro area has the highest salary value in Maine ($66,550).
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$64,570 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Michigan
Metro Area Salary Values for MichiganJackson, MI metro area has the highest salary value in Michigan ($80,400).
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$54,231 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Minnesota
Metro Area Salary Values for MinnesotaMinneapolis-St. Paul-Bloomington, MN-WI metro area has the highest salary value in Minnesota ($75,550).
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$57,840 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Missouri
Metro Area Salary Values for MissouriKansas City, MO-KS metro area has the highest salary value in Missouri ($62,380).
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$48,865 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Mississippi
Metro Area Salary Values for MississippiSouthwest Mississippi nonmetropolitan area metro area has the highest salary value in Mississippi ($61,790).
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$49,303 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Montana
Metro Area Salary Values for MontanaEast-Central Montana nonmetropolitan area metro area has the highest salary value in Montana ($67,110).
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$57,462 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
North Carolina
Metro Area Salary Values for North CarolinaDurham-Chapel Hill, NC metro area has the highest salary value in North Carolina ($74,850).
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$58,806 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
North Dakota
Metro Area Salary Values for North DakotaFargo, ND-MN metro area has the highest salary value in North Dakota ($53,910).
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$50,825 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Nebraska
Metro Area Salary Values for NebraskaOmaha-Council Bluffs, NE-IA metro area has the highest salary value in Nebraska ($53,600).
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$47,278 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Hampshire
Metro Area Salary Values for New HampshirePortsmouth, NH-ME metro area has the highest salary value in New Hampshire ($70,020).
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$61,702 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Jersey
Metro Area Salary Values for New JerseyTrenton, NJ metro area has the highest salary value in New Jersey ($80,400).
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$63,777 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Mexico
Metro Area Salary Values for New MexicoSanta Fe, NM metro area has the highest salary value in New Mexico ($64,110).
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$49,914 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Nevada
Metro Area Salary Values for NevadaNevada nonmetropolitan area metro area has the highest salary value in Nevada ($57,550).
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$56,007 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New York
Metro Area Salary Values for New YorkNew York-Newark-Jersey City, NY-NJ-PA metro area has the highest salary value in New York ($81,270).
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$57,563 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ohio
Metro Area Salary Values for OhioColumbus, OH metro area has the highest salary value in Ohio ($66,220).
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$55,213 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Oklahoma
Metro Area Salary Values for OklahomaSouthwest Oklahoma nonmetropolitan area metro area has the highest salary value in Oklahoma ($66,390).
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$52,571 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Oregon
Metro Area Salary Values for OregonPortland-Vancouver-Hillsboro, OR-WA metro area has the highest salary value in Oregon ($67,880).
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$53,969 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Pennsylvania
Metro Area Salary Values for PennsylvaniaPhiladelphia-Camden-Wilmington, PA-NJ-DE-MD metro area has the highest salary value in Pennsylvania ($72,880).
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$54,765 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Puerto Rico
Metro Area Salary Values for Puerto RicoAguadilla-Isabela, PR metro area has the highest salary value in Puerto Rico ($34,390).
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$25,025 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Rhode Island | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
South Carolina
Metro Area Salary Values for South CarolinaLower Savannah South Carolina nonmetropolitan area metro area has the highest salary value in South Carolina ($66,730).
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$55,349 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
South Dakota
Metro Area Salary Values for South DakotaSioux Falls, SD metro area has the highest salary value in South Dakota ($59,240).
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$52,763 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Tennessee
Metro Area Salary Values for TennesseeNashville-Davidson--Murfreesboro--Franklin, TN metro area has the highest salary value in Tennessee ($59,760).
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$50,403 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Texas
Metro Area Salary Values for TexasDallas-Fort Worth-Arlington, TX metro area has the highest salary value in Texas ($77,800).
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$56,661 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Utah
Metro Area Salary Values for UtahSalt Lake City, UT metro area has the highest salary value in Utah ($60,200).
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$50,178 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Virginia
Metro Area Salary Values for VirginiaRichmond, VA metro area has the highest salary value in Virginia ($62,970).
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$52,871 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Vermont
Metro Area Salary Values for VermontNorthern Vermont nonmetropolitan area metro area has the highest salary value in Vermont ($60,200).
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$54,535 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Washington
Metro Area Salary Values for WashingtonSeattle-Tacoma-Bellevue, WA metro area has the highest salary value in Washington ($91,130).
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$57,039 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Wisconsin
Metro Area Salary Values for WisconsinMilwaukee-Waukesha-West Allis, WI metro area has the highest salary value in Wisconsin ($63,350).
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$52,697 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
West Virginia
Metro Area Salary Values for West VirginiaCharleston, WV metro area has the highest salary value in West Virginia ($48,320).
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$44,893 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Wyoming
Metro Area Salary Values for WyomingCheyenne, WY metro area has the highest salary value in Wyoming ($52,900).
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$50,917 |
Bachelor's
Average Salary Median: $54,088
The state with the highest average salary median for a bachelor's degree is Maine ($64,570) in the Portland-South Portland, ME metro area.
Alaska
Metro Area Average Salary Medians for Alaska (Bachelor's)Alaska nonmetropolitan area metro area has the highest average salary median in Alaska ($60,410) for a bachelor's degree in this area of study.
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$60,410 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Alabama
Metro Area Average Salary Medians for Alabama (Bachelor's)Birmingham-Hoover, AL metro area has the highest average salary median in Alabama ($59,470) for a bachelor's degree in this area of study.
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$52,427 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Arkansas
Metro Area Average Salary Medians for Arkansas (Bachelor's)Jonesboro, AR metro area has the highest average salary median in Arkansas ($89,340) for a bachelor's degree in this area of study.
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$52,993 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Arizona
Metro Area Average Salary Medians for Arizona (Bachelor's)Phoenix-Mesa-Scottsdale, AZ metro area has the highest average salary median in Arizona ($58,740) for a bachelor's degree in this area of study.
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$49,465 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
California
Metro Area Average Salary Medians for California (Bachelor's)San Jose-Sunnyvale-Santa Clara, CA metro area has the highest average salary median in California ($113,020) for a bachelor's degree in this area of study.
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$62,911 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Colorado
Metro Area Average Salary Medians for Colorado (Bachelor's)Denver-Aurora-Lakewood, CO metro area has the highest average salary median in Colorado ($73,880) for a bachelor's degree in this area of study.
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$55,803 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Connecticut
Metro Area Average Salary Medians for Connecticut (Bachelor's)Hartford-West Hartford-East Hartford, CT metro area has the highest average salary median in Connecticut ($70,180) for a bachelor's degree in this area of study.
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$58,425 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Washington, D.C. | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Delaware | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Florida
Metro Area Average Salary Medians for Florida (Bachelor's)Miami-Fort Lauderdale-West Palm Beach, FL metro area has the highest average salary median in Florida ($59,310) for a bachelor's degree in this area of study.
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$50,438 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Georgia
Metro Area Average Salary Medians for Georgia (Bachelor's)Atlanta-Sandy Springs-Roswell, GA metro area has the highest average salary median in Georgia ($64,610) for a bachelor's degree in this area of study.
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$52,072 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Hawaii
Metro Area Average Salary Medians for Hawaii (Bachelor's)Urban Honolulu, HI metro area has the highest average salary median in Hawaii ($55,740) for a bachelor's degree in this area of study.
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$51,485 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Iowa
Metro Area Average Salary Medians for Iowa (Bachelor's)Des Moines-West Des Moines, IA metro area has the highest average salary median in Iowa ($68,470) for a bachelor's degree in this area of study.
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$54,315 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Idaho
Metro Area Average Salary Medians for Idaho (Bachelor's)Southeast-Central Idaho nonmetropolitan area metro area has the highest average salary median in Idaho ($60,740) for a bachelor's degree in this area of study.
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$52,287 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Illinois
Metro Area Average Salary Medians for Illinois (Bachelor's)Peoria, IL metro area has the highest average salary median in Illinois ($83,090) for a bachelor's degree in this area of study.
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$54,995 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Indiana
Metro Area Average Salary Medians for Indiana (Bachelor's)Columbus, IN metro area has the highest average salary median in Indiana ($72,830) for a bachelor's degree in this area of study.
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$53,829 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Kansas
Metro Area Average Salary Medians for Kansas (Bachelor's)Wichita, KS metro area has the highest average salary median in Kansas ($55,300) for a bachelor's degree in this area of study.
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$50,078 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Kentucky
Metro Area Average Salary Medians for Kentucky (Bachelor's)Louisville/Jefferson County, KY-IN metro area has the highest average salary median in Kentucky ($58,070) for a bachelor's degree in this area of study.
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$48,401 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Louisiana
Metro Area Average Salary Medians for Louisiana (Bachelor's)Monroe, LA metro area has the highest average salary median in Louisiana ($61,470) for a bachelor's degree in this area of study.
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$49,688 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Massachusetts
Metro Area Average Salary Medians for Massachusetts (Bachelor's)Boston-Cambridge-Nashua, MA-NH metro area has the highest average salary median in Massachusetts ($68,750) for a bachelor's degree in this area of study.
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$60,663 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Maryland
Metro Area Average Salary Medians for Maryland (Bachelor's)Maryland nonmetropolitan area metro area has the highest average salary median in Maryland ($67,260) for a bachelor's degree in this area of study.
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$50,428 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Maine
Metro Area Average Salary Medians for Maine (Bachelor's)Portland-South Portland, ME metro area has the highest average salary median in Maine ($66,550) for a bachelor's degree in this area of study.
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$64,570 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Michigan
Metro Area Average Salary Medians for Michigan (Bachelor's)Jackson, MI metro area has the highest average salary median in Michigan ($80,400) for a bachelor's degree in this area of study.
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$54,231 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Minnesota
Metro Area Average Salary Medians for Minnesota (Bachelor's)Minneapolis-St. Paul-Bloomington, MN-WI metro area has the highest average salary median in Minnesota ($75,550) for a bachelor's degree in this area of study.
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$57,840 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Missouri
Metro Area Average Salary Medians for Missouri (Bachelor's)Kansas City, MO-KS metro area has the highest average salary median in Missouri ($62,380) for a bachelor's degree in this area of study.
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$48,865 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Mississippi
Metro Area Average Salary Medians for Mississippi (Bachelor's)Southwest Mississippi nonmetropolitan area metro area has the highest average salary median in Mississippi ($61,790) for a bachelor's degree in this area of study.
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$49,303 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Montana
Metro Area Average Salary Medians for Montana (Bachelor's)East-Central Montana nonmetropolitan area metro area has the highest average salary median in Montana ($67,110) for a bachelor's degree in this area of study.
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$57,462 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
North Carolina
Metro Area Average Salary Medians for North Carolina (Bachelor's)Durham-Chapel Hill, NC metro area has the highest average salary median in North Carolina ($74,850) for a bachelor's degree in this area of study.
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$58,806 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
North Dakota
Metro Area Average Salary Medians for North Dakota (Bachelor's)Fargo, ND-MN metro area has the highest average salary median in North Dakota ($53,910) for a bachelor's degree in this area of study.
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$50,825 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Nebraska
Metro Area Average Salary Medians for Nebraska (Bachelor's)Omaha-Council Bluffs, NE-IA metro area has the highest average salary median in Nebraska ($53,600) for a bachelor's degree in this area of study.
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$47,278 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Hampshire
Metro Area Average Salary Medians for New Hampshire (Bachelor's)Portsmouth, NH-ME metro area has the highest average salary median in New Hampshire ($70,020) for a bachelor's degree in this area of study.
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$61,702 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Jersey
Metro Area Average Salary Medians for New Jersey (Bachelor's)Trenton, NJ metro area has the highest average salary median in New Jersey ($80,400) for a bachelor's degree in this area of study.
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$63,777 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New Mexico
Metro Area Average Salary Medians for New Mexico (Bachelor's)Santa Fe, NM metro area has the highest average salary median in New Mexico ($64,110) for a bachelor's degree in this area of study.
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$49,914 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Nevada
Metro Area Average Salary Medians for Nevada (Bachelor's)Nevada nonmetropolitan area metro area has the highest average salary median in Nevada ($57,550) for a bachelor's degree in this area of study.
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$56,007 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
New York
Metro Area Average Salary Medians for New York (Bachelor's)New York-Newark-Jersey City, NY-NJ-PA metro area has the highest average salary median in New York ($81,270) for a bachelor's degree in this area of study.
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$57,563 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Ohio
Metro Area Average Salary Medians for Ohio (Bachelor's)Columbus, OH metro area has the highest average salary median in Ohio ($66,220) for a bachelor's degree in this area of study.
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$55,213 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Oklahoma
Metro Area Average Salary Medians for Oklahoma (Bachelor's)Southwest Oklahoma nonmetropolitan area metro area has the highest average salary median in Oklahoma ($66,390) for a bachelor's degree in this area of study.
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$52,571 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Oregon
Metro Area Average Salary Medians for Oregon (Bachelor's)Portland-Vancouver-Hillsboro, OR-WA metro area has the highest average salary median in Oregon ($67,880) for a bachelor's degree in this area of study.
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$53,969 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Pennsylvania
Metro Area Average Salary Medians for Pennsylvania (Bachelor's)Philadelphia-Camden-Wilmington, PA-NJ-DE-MD metro area has the highest average salary median in Pennsylvania ($72,880) for a bachelor's degree in this area of study.
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$54,765 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Puerto Rico
Metro Area Average Salary Medians for Puerto Rico (Bachelor's)Aguadilla-Isabela, PR metro area has the highest average salary median in Puerto Rico ($34,390) for a bachelor's degree in this area of study.
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$25,025 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Rhode Island | N/A | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
South Carolina
Metro Area Average Salary Medians for South Carolina (Bachelor's)Lower Savannah South Carolina nonmetropolitan area metro area has the highest average salary median in South Carolina ($66,730) for a bachelor's degree in this area of study.
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$55,349 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
South Dakota
Metro Area Average Salary Medians for South Dakota (Bachelor's)Sioux Falls, SD metro area has the highest average salary median in South Dakota ($59,240) for a bachelor's degree in this area of study.
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$52,763 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Tennessee
Metro Area Average Salary Medians for Tennessee (Bachelor's)Nashville-Davidson--Murfreesboro--Franklin, TN metro area has the highest average salary median in Tennessee ($59,760) for a bachelor's degree in this area of study.
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$50,403 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Texas
Metro Area Average Salary Medians for Texas (Bachelor's)Dallas-Fort Worth-Arlington, TX metro area has the highest average salary median in Texas ($77,800) for a bachelor's degree in this area of study.
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$56,661 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Utah
Metro Area Average Salary Medians for Utah (Bachelor's)Salt Lake City, UT metro area has the highest average salary median in Utah ($60,200) for a bachelor's degree in this area of study.
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$50,178 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Virginia
Metro Area Average Salary Medians for Virginia (Bachelor's)Richmond, VA metro area has the highest average salary median in Virginia ($62,970) for a bachelor's degree in this area of study.
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$52,871 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Vermont
Metro Area Average Salary Medians for Vermont (Bachelor's)Northern Vermont nonmetropolitan area metro area has the highest average salary median in Vermont ($60,200) for a bachelor's degree in this area of study.
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$54,535 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Washington
Metro Area Average Salary Medians for Washington (Bachelor's)Seattle-Tacoma-Bellevue, WA metro area has the highest average salary median in Washington ($91,130) for a bachelor's degree in this area of study.
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$57,039 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Wisconsin
Metro Area Average Salary Medians for Wisconsin (Bachelor's)Milwaukee-Waukesha-West Allis, WI metro area has the highest average salary median in Wisconsin ($63,350) for a bachelor's degree in this area of study.
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$52,697 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
West Virginia
Metro Area Average Salary Medians for West Virginia (Bachelor's)Charleston, WV metro area has the highest average salary median in West Virginia ($48,320) for a bachelor's degree in this area of study.
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$44,893 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Wyoming
Metro Area Average Salary Medians for Wyoming (Bachelor's)Cheyenne, WY metro area has the highest average salary median in Wyoming ($52,900) for a bachelor's degree in this area of study.
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$50,917 |
2 Jobs Attainable With This Degree
The jobs below are commonly attainable with this degree. Most job roles require a bachelor's degree. For a bachelor's degree, the average salary median is $54,088.
Market Research Analysts and Marketing Specialists
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
Salary Ratio: 1.07
The Salary Ratio is a comparison of the average salary median compared to the average cost of obtaining this degree (average of undergraduate and graduate costs). It takes a job's average salary median and then compares it to the combined average cost of undergraduate degrees (1-4 years) and graduate degrees (6 years for a masters, 8 years for a doctorate) needed to qualify for that job.
A ratio that's close to 1, or greater, indicates that the average salary median which can be earned is substantial compared to the average cost of obtaining the degree. A Salary Ratio of 0, "N/A", or "INF" implies that school data is not available to provide a proper evaluation. Explore other factors such as the years of work experience usually required, the degree level normally required, and the types of attainable jobs to determine the feasibility of pursuing this degree.
Common Job Titles
- Advertising Analyst
- Business Development Analyst
- Business Development Associate
- Business Development Specialist
- Communications Specialist
- Demographic Analyst
- Digital Marketing Specialist
- Email Marketing Processor
- Email Marketing Specialist
- Family Consumer Scientist
- Government Business Development Specialist
- International Trade Specialist
- Market Analyst
- Market Research Analyst
- Market Research Consultant
- Market Research Specialist
- Market Research Worker
- Market Researcher
- Marketer
- Marketing Analyst
- Marketing Associate
- Marketing Consultant
- Marketing Forecaster
- Marketing Representative
- Marketing Research Analyst
- Marketing Researcher
- Marketing Specialist
- Marketing Support Specialist
- Social Media Specialist
- Technical Marketing Consultant
- Technical Marketing Specialist
- Trade Analyst
- Trade Specialist
- US Salary Median: $54,481
- Job Growth (U.S.): 8%
- Prior Experience: 4-6 years
- Degree Level Required: Bachelor's
Search Marketing Strategists
Employ search marketing tactics to increase visibility and engagement with content, products, or services in Internet-enabled devices or interfaces. Examine search query behaviors on general or specialty search engines or other Internet-based content. Analyze research, data, or technology to understand user intent and measure outcomes for ongoing optimization.
Salary Ratio: 1.07
The Salary Ratio is a comparison of the average salary median compared to the average cost of obtaining this degree (average of undergraduate and graduate costs). It takes a job's average salary median and then compares it to the combined average cost of undergraduate degrees (1-4 years) and graduate degrees (6 years for a masters, 8 years for a doctorate) needed to qualify for that job.
A ratio that's close to 1, or greater, indicates that the average salary median which can be earned is substantial compared to the average cost of obtaining the degree. A Salary Ratio of 0, "N/A", or "INF" implies that school data is not available to provide a proper evaluation. Explore other factors such as the years of work experience usually required, the degree level normally required, and the types of attainable jobs to determine the feasibility of pursuing this degree.
Common Job Titles
- Digital Marketer
- Digital Marketing Strategist
- Digital Media Planner
- Digital Strategist
- E-commerce Strategist
- Electronic Commerce Specialist (E-Commerce Specialist)
- Experience Planning Strategist
- HTML Developer (HyperText Markup Language Developer)
- Interactive Marketing Strategist
- Interactive Media Marketing Specialist
- Interactive Media Marketing Strategist
- Internet Analyst
- Internet E-Commerce Specialist (Internet Electronic Commerce Specialist)
- Internet Marketing Specialist
- Internet Marketing Strategist
- Internet Media Planner
- Marketing Communications Specialist
- Marketing Consultant
- Marketing Specialist
- New Media Strategist
- Online Marketing Consultant
- Online Marketing Strategist
- Online User Experience Strategist
- Paid Search Consultant
- Paid Search Marketing Strategist
- Paid Search Specialist
- Paid Search Strategist
- PPC Specialist (Pay Per Click Specialist)
- PPC Specialist (Pay-Per-Click Specialist)
- PPC Strategist (Pay-Per-Click Strategist)
- Search Advertising Strategist
- Search Consultant
- Search Engine Marketing Specialist (SEM Specialist)
- Search Engine Marketing Strategist (SEM Strategist)
- Search Engine Optimization Analyst (SEO Analyst)
- Search Engine Optimization Consultant (SEO Consultant)
- Search Engine Optimization Specialist (SEO Specialist)
- Search Engine Optimizer (SEO)
- Search Engineer Marketing Specialist
- Search Marketing Analyst
- Search Marketing Specialist
- Search Specialist
- Search Strategist
- SEO Strategist (Search Engine Optimization Strategist)
- Social Media Specialist
- Social Media Strategist
- Technical Marketing Specialist
- Usability Strategist
- Web Analyst
- Web Consultant
- Web Marketing Strategist
- Web User Experience Strategist
- Website Optimization Strategist
- US Salary Median: $54,481
- Job Growth (U.S.): 8%
- Prior Experience: 1-2 years
- Degree Level Required: Bachelor's
Average Education Costs
Bachelor's
The average cost for an undergraduate degree is $6,398 per year (or $11,000 if you're out-of-state), which means you're estimated to spend $25,592 to earn a bachelor's (or $44,000 if you're out-of-state).
Most Affordable Schools for an Undergraduate Tourism Promotion Operations Degrees
220 McFall Ctr - Bowling Green, OH
Out-of-state cost: $19,562/year
In-state cost: $11,573/year
Degrees: Bachelor's
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